BlueNity is a new social travelling tool….
Air France-KLM has created a website that alerts frequent flyers if other subscribers are on the same flight, showing their name and personal profile.
It encourages members to swap travel and restaurant tips and even share taxis to and from the airport.
A spokeswoman said the site was designed to appeal to a “new generation of customers who use social networking technology and expect us to do the same”.
Source: Telegraph
In 2001 I was involved in developing a web based business travel tool. On that system you could see other members of the same company who were on the same flight as you. You could see their name and job title. When joined with a “seat picking” tool you could decide either to sit next to them - or as far away as possible.
BlueNity looks like a consumer version of what we were doing in 2001. Ours never launched so it will be interesting to see if this works now.
However, lets be honest, what airline passengers really want is something that has functionality a bit more like HotorNot. It needs to be used “in flight” (from mobile phones, laptops etc) and based around seat numbers. If airlines don’t, I am sure someone else will!
If you want to be notified next time something is published sign up for email alerts or subscribe to the RSS feed. Thank you for reading!


Blog home


