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Add an Enquiry form to your site

Launch “Enquiry Form Builder” (beta)

Enquiry forms can be used for general "Contact us", "Brochure request", "Newsletter signup" or other non product/date specific requests. Any type of request that you want to collect on your website and funnel into your workflow (assign to a staff member, set a followup date etc).

If instead you are looking to collect product and date specific requests you may want to consider using the Booking Engine, remember you can fully customise all the wording so that the customer knows they are just making an enquiry / quote request.

How it works

Just build a normal web form pointing at the TourCMS servers (action=""), make sure you have entered your Account ID, Enquiry Key and Return URL and check the names of your fields match up with those listed below. Simple.

If you would like the client to receive an automated response, don't forget to configure the "Enquiry thank you" template in channel manager and also add the Channel ID field to your form so TourCMS knows which channel to take email template from.

If you have an existing form you want to use then just make sure you have added the important fields and renamed any of your other fields to match the table below and you should be good to go.

All enquiry data is sent securely and encrypted via SSL.

Example form

<form method="post" action="">

	<!-- Account settings -->
	<input name="tourcms_account_id" value="ACCOUNT_ID_GOES_HERE" type="hidden" />
	<input name="tourcms_channel_id" value="CHANNEL_ID_GOES_HERE" type="hidden" />
	<input name="tourcms_enquiry_key" value="ENQUIRY_KEY_GOES_HERE" type="hidden" />
	<input name="tourcms_return_url" value="RETURN_URL_GOES_HERE" type="hidden" />
	<input name="tourcms_problem_url" value="PROBLEM_URL_GOES_HERE" type="hidden" />

	<!-- Your fields -->
	<input name="enquiry_type" value="General%20Enquiry" type="hidden" />

		<select name="title">
			<option value="Mr">Mr</option>
			<option value="Mrs">Mrs</option>
			<option value="Miss">Miss</option>
			<option value="Sir">Sir</option>

		<input type="text" name="firstname" required="required" />

		<input type="text" name="surname" required="required" />

		<textarea name="enquiry_detail"></textarea>

	<input type="submit" value="submit" />

Important fields

Account ID and Enquiry Key

These tell TourCMS which account the enquiry should go to, to get yours just log into TourCMS then head to Configuration & setup > Enquiries. If you haven't set an Enquiry key before then you will need to set one before you can continue.

Return URL

This should be the full URL (link) that you want your customers to be taken to once their enquiry has been stored by TourCMS, it could contain a thankyou message perhaps.

Other important fields

You must ensure that you have at least one of enquiry_type, enquiry_category, enquiry_value, enquiry_outcome or enquiry_note on your form otherwise TourCMS will just create a new customer record and not an enquiry. The example above (and any form generated using our Enquiry form builder solve this by having enquiry_type set as a hidden field - this is also a good way to differentiate if you have multiple forms on your site.

Custom fields

"Extra customer data fields"

If you have configured Extra customer data fields on your account to store additional information about the customer themselves (rather than their particular enquiry) those can also be added to the form. Just name the form field(s) custom_X where X is the tag entered when the field was created. So for example a field with the tag "waist" should be added to the form as a field named "custom_waist".

Don't forget to validate the data you submit, numeric fields should be validated as numbers, any date fields should be in the format YYYY-MM-DD. If invalid dates are provided, or non number values passed to the numeric field, TourCMS will place the data in the main enquiry form details so that it is not lost.

Arbitrary custom data

Any field that you add to your form which TourCMS doesn't recognise will just be added to the end of the Enquiry "Details" box, so you can be creative with your form design and add any fields you wish.

Spam blocking (experimental)

One common solution to unwanted spam / junk form submissions is to add what is known as a CAPTCHA, usually a picture of some distorted letters and numbers that the user needs to decipher and type into a box before they can submit the form.

CAPTCHAs are generally effective but are not particularly user friendly. Instead TourCMS supports the use of a honeypot field, this is a field that is hidden from users via CSS so that only automated bots will enter anything into the box, thus any form submissions with text in the honeypot field can be ignored.

Adding a honeypot field

The basic steps are:

  • Add a regular field, usually a text field, with the name hp
  • Add a label for the field, stating that it should be left blank (in case any legitimate users have CSS disabled)
  • Give the field a tabindex of -1 and set autocomplete to off
  • Hide the field using CSS

Here's some sample code, this can be copy and pasted in to your form anywhere between the <form> and </form> tags:

<div class="tourcmshpot">
	<label for="hp">Leave this field entirely blank</label>
	<input type="text" name="hp" id="hp" autocomplete="off" tabindex="-1" />
<style type="text/css">
	.tourcmshpot label, .tourcmshpot input {
		display: none;

When you view your form you should not see the text "Leave this field entirely blank" or the box itself.

Adding an alternative return URL in case of problems

It's unlikely that a legitimate user will fill in the honeypot field, however just in case it's a good idea to specify an alternative return url for them to be redirected to. Try to avoid using the phrase error or problem in the URL, but do make sure the page content explains that the user's request was not submitted, perhaps offer alternative contacts.

<input type="hidden" name="tourcms_problem_url" value="PROBLEM_URL_GOES_HERE" />

Stopping spam via existing forms

If you have an existing form that is already receiving spam you should change the enquiry key at the same time as adding the honeypot field. Don't forget you will also need to put the new key on any other enquiry forms you may have added.

Full field list

The full list of special fields are below, don't forget that any fields you add which TourCMS doesn't recognise will just get added to the enquiry "Details" in TourCMS - so you can collect all sorts of different information beyond what is listed below.

You might want to try using our Enquiry form builder to help you get the basics of your form set up.

Mandatory fields (You must include these!)
tourcms_account_idYour account ID, find this in "Configuration & Setup" > "Enquiries"
tourcms_enquiry_keyYour enquiry key, set/find this in "Configuration & Setup" > "Enquiries"
tourcms_return_urlA link to a page on your website that the client should be taken to once their request has been submitted
Commonly used fields
tourcms_channel_idAssociate the enquiry with a specific channel within your account, include this if you would like TourCMS to send the "Enquiry thank you" email template stored on that channel
tourcms_problem_urlA link to a page on your website that the client should be taken to if there is a problem submitting their enquiry
titleCustomer title e.g. Mr, Mrs etc
firstnameFirst name
emailEmail address
tel_homeTel home / evening (other phone number fields are listed in the "Not so commonly used fields" section below, however if only taking one phone number then you might want to use this field)
addressAddress (can be multi-line)
countyCounty / State
postcodePostcode / Zipcode
country2 digit country code (uppercase). Here's a HTML snippet containing all countries in a select box
perm_emailSet to 1 if the customer is opting in to email marketing, 0 for no marketing or leave blank / don't include to stick with your account defaults
enquiry_type"Brochure", "Tailor-made tour" request, "Contact us" form etc.
enquiry_detailThe main note for the enquiry (can be multi-line)
Less commonly used fields
enquiry_categorySub-category for type (e.g. if for a brochure, the brochure name)
enquiry_assigntoTourCMS staff user enquiry should be assigned to (Username)
enquiry_valueValue (e.g. financial value) (Doesn't have to be numeric)
enquiry_outcomeText description of the outcome of the enquiry
enquiry_followup_dateFollowup date (YYYY-MM-DD)
middlenameMiddle name (or initial)
nationality2 digit country code (uppercase). Here's a HTML snippet containing all countries in a select box
genderThe customers gender.
Leave blank / don't supply if gender is unknown, otherwise supply one of the following digits:
m = Male
f = Female
x = Indeterminate
dobDate of Birth (YYYY-MM-DD)
agecatAge category - 1 digit code (i-Infant, c-Child, a-Adult, s-Senior).
Alternatively if you know the customers DOB then pass that instead and TourCMS will calculate the agecat automatically.
pass_numPassport number
pass_issuePassport place of issue
pass_issue_datePassport issue date (YYYY-MM-DD)
pass_expiry_datePassport expiry date (YYYY-MM-DD)
wherehearWhere did the customer hear about us (doesn't have to be pre-configured)
faxFax number
tel_workTel work / day
tel_mobileTel mobile
tel_smsTel sms
contact_noteContact note (e.g. don't call before 8pm)
dear"Dear text", used to provide an alternative greeting from the account default.
For example if the default was the text "Dear " followed by the customers firstname that might be Dear Joe, however you may prefer to contact them by a nickname and be less formal, so pass the string "Hi JJ".
envelopeSimilar to the dear field above but designed to be used on envelopes.
notesGeneral notes on the customer
dietDietary requirements
medicalMedical conditions
nok_nameEmergency contact name
nok_relationshipEmergency contact relationship
nok_telEmergency contact telephone number
nok_contactEmergency contact other note (can be multi-line)